Gone are the days when people were afraid to purchase anything online, people’s mindset has changed and so as their habits and beliefs, now they start ordering everything from groceries to electronics, daily food to cosmetics from the comfort of their home. Now people buy things online or offline they definitely come to check and compare them online, they like to know everything before visiting any bricks & mortar shop or placing an order online. It won’t be wrong if we say the time has become the biggest asset and people don’t want to spend hours and hours searching and comparing prices by visiting shop to shop.
Here comes the Online eCommerce Store culture, you have a single product or category or a range of categories and a variety of products you can design your own e-commerce store to start yours and your product online presence where you can talk about yourself, products details, features, benefits, and take orders from it. Its a store which is opened 24*7 and sells things day and night.
As per industry trends and years of experience in this online industry, we’ve listed some of the benefits and key points to start your online presence right away. It’s said, it’s better to start than never.
- Why to Open Online Store
- Benefits of Online Store
- How to get Online Store
- Conclusion
- Why to Open Online Store
- Run with the Era – Outdated things never work in the market and if we have to stay in business then definitely, we need to follow the rule of regular updating and you can earn extra only when your product becomes a brand in your niche. Selling a product and selling a Brand stands you apart from the competition.
Reaching to maximum no of people in a short span of time and within a limited budget can only be achieved by the web presence. People are coming online and if you’re not found then it’s a huge loss for you and for your company. Where online store and web presence is mandatory from the business bible there making web presence is also not that difficult. You can get your eCommerce store live within a week and start selling online & become a brand.
Companies are competing themselves and introducing new models by just updating new features and getting recurring sales. or would be set
We’re living in Digital Era and almost everything is started driven digitally. People spend maximum time on their Smartphones or on their Laptops and Desktops and every user activity is tracked & recorded.
so all the major search engines, social media platforms know more than our own thoughts.
- Don’s miss the fortune – If we check the last 15 years’ data then we found that the no of millionaires and billionaires has increased drastically and statistics show that people become super-rich in 5-7 years whether you take the example of Amazon, AirBnB, Facebook, Flipkart, Uber or OYO and many more.
Your e-commerce web site is the gateway to fortune. Get your eCommerce store live and list your products and promote it digitally & consistently.
- To become a Brand – There is a huge difference between product and brand, Brand keeps you standing apart from the crowd and you sell it on your own Terms while the product keeps competing in the price war. For brands, your online presence is mandatory, and keep posting the benefits of your products on your eCommerce store and social media to attract users. Your online presence starts with the e-commerce web site and product content helps you establish your brand. Content is the fuel to your online presence.
- Secure the Future – Those who made e-commerce web site in the 90s have become the huge marketplace in the 21st century and secured not only their future but for upcoming generations’ future. We’re living in the digital era and this has strongly rooted, its never going to change back while it will move forward to a more advanced way to Artificial intelligence, blockchain to NFT, and many more which we can not think of.
2. Benefits of Online Store
- Sell online 24*7 – Your eCommerce store is not a Brick & Mortar shop where you have to sit 24*7 while it’s a money-making machine that gives you money when you sleep. The famous billionaire Mr. Warren Buffet sir says “if you don’t find a way to make money while you sleep, you work until you die”. So start your future billion-dollar e-commerce web site business and serve people 24*7.
- People going Online – According to datareportal.com website 4.95 billion people uses the internet in year 2022 and that is 62.5% of the world’s population and its more than half of the total population and if you can serve even 0.1% of people that will also be a huge number and can help you to become a multi-millionaire.
- Social Media Sells – Social Media platforms have become the big market place people come and express themselves and portraying your products or brand to these billion audiences can help you become super-rich. According to Statista, People spend 145 minutes per day online on average till the year 2020; and post corona pandemic it has increased to double and people maximum of their time on social media platforms like Facebook, YouTube, Instagram, Whatsapp, etc. So selling things on social media is quite easy and helps to increase no of sells.
- Products Visibility – Your eCommerce store helps to increase the visibility of your products and the categories you serve. Visibility of products helps you make the brand identity as well as increase sales.
- Asset Light Model – If you want to open a physical store, you need to invest lots of money for buying or renting the store, on the interior, buying products and stocking them, employing sales staff, etc. after all, you need to advertise it. This all takes a lot of investment upfront without testing the product is a market fit or not. While in an online eCommerce Store you can go online within a week with very few investments and can showcase your products without even stocking them and it also limits you locally. This is an asset-light model where you don’t have any liabilities and you can focus on marketing & promotions and sales.
- Customized Products or Services – Few products or services are new and different but this is customized some people are color-specific so some are functions specific. You can portray your customized products & services on your WooCommerce WordPress e-commerce web site and sell them online.
- eCommerce Store Relevance – Today e-commerce web site isn’t a choice but it has become mandatory for your business, for your brand. With an increasing number of internet users, it’s the most important task one needs to do first because it doesn’t take much time and gives you more ROI than anything else.
3. How to Open Online Store
Now the question arises, how to get an online eCommerce Store and make a presence online. So Answer is very simple, hire web developers, freelance web designers, or a web & app development team as per your requirements and discuss things in detail. Initially, you can go for WooCommerce Store which is built upon WordPress CMS, or opt to go for Shopify Store. These are CMS’s which help you to go faster online although on some points these CMS have a wide variety of plug & play plugins, but on some points, these have limitations and are costly in scaling but for starting up or medium-level these are perfect to opt.
Both WordPress WooCommerce and Shopify have their advantages and disadvantages but the WooCommerce store has shown an online presence in the long run.
Apart from these CMSs, for bigger projects, you can opt for open-source technologies like Python, PHP, Laravel, NodeJS, etc. You can read our detailed blog “how-to-hire-web-developers-in-India”.
We at Deepsoft Technologies helps customers to get their e-commerce Web Site on WordPress/Woo Commerce, Shopify, or any Open Source technology and assist to promote it online.
Conclusion
Adopting new technologies and trends quickly can keep you updated all the time. Your Online eCommerce Store presence makes your products a Brand and attracts lots of customers, fans, and brand advocates which increases your brand advocacy as well as loyal customers.